Enhance Your Garden Center’s Visibility with Multi-Channel Marketing
Maximize Engagement and Increase Sales with Horticulture Marketing
At Horticulture Marketing, our goal is to help garden centers like yours grow by enhancing your online visibility and customer engagement. With our multi-platform approach, we make it easy for you to stay connected with your customers through personalized newsletters, informative Info-Flyers, and social media posts.
Every week, we deliver valuable content straight to your customers’ inboxes and social feeds, ensuring your garden center remains top of mind. Our Info-Flyers are designed to be both informative and visually engaging, offering practical tips and seasonal advice that keep your customers connected to your business. Let us take care of your digital communication so you can focus on what you do best – running your garden center!
Why Choose Horticulture Marketing?
Consistent Communication
Each week, we create flyers that align with your newsletters, ensuring your customers receive timely and relevant content. From gardening tips to seasonal trends, our publications establish a consistent and personalized connection between your garden center and its clients, keeping them engaged and connected to your business.
Primarily Informative Content
Our Info-Flyers are designed to be informative first. Whether or not you include promotions, your clients benefit from the seasonal advice and practical tips we provide. From fall planting guides to Christmas decoration ideas, our flyers offer timely, relevant information that enhances the gardening experience
Flexibility Without Extra Cost
Our service offers complete flexibility. Want to highlight special promotions or key products? You can easily add these to your flyers without any additional cost. Our platform adapts to your needs, allowing you to promote products while continuing to inform your customers. This flexibility helps you boost sales while maintaining your role as a trusted advisor
Increase Customer Loyalty
Timing is key to effective marketing. Our research shows that publishing flyers on Thursdays is ideal for driving traffic to your garden center over the weekend. This multi-channel approach – via email and social media – ensures your message reaches customers at the perfect moment, maximizing the impact of your promotions and updates.
Increase Customer Loyalty
By providing consistent, valuable content that keeps your customers informed and engaged, our service helps you strengthen relationships with your customers. The result? Greater loyalty and a community that feels connected to your garden center.
Ready to Transform Your Garden Center’s Communication?
With Horticulture Marketing, you can reach your customers wherever they are – whether through email, social media, or both. Click below to learn more about how our services can boost your visibility, engagement, and sales. I’m Alicia, and I’m here to help your garden center thrive!
Info-Flyer with the Newsletter Program
What Service We Offer
Active in the horticultural industry for over 30 years, our experts understand your reality and speak your language !
A Newsletter Tailored to Your Needs
Main Benefit: Maintain a strong connection with your clients through regular, personalized communication
Our newsletter program is designed to adapt to the specific needs of your garden center. Whether you want to share gardening tips, seasonal promotions, or special event announcements, each newsletter is personalized to reflect your brand’s identity. Our newsletters feature adaptable headers, links to your social media and key web pages, and a map with a direct link to your location via Google Maps to encourage visits.
Frequency and Multichannel Integration
Main Benefit: Ensure your garden center’s consistent visibility throughout the year
We adjust the sending frequency according to the seasons: weekly from March to October and bi-weekly from November to February. This regularity maintains a strong presence during peak seasons and keeps you visible during quieter periods. Your weekly themes are also reflected in our Info-Flyers and web carousels, ensuring consistent communication across Facebook, Instagram, and your website.
Over 150 Templates Available, Fully Integrated
Main Benefit: Engage your customers with varied and relevant content
We offer more than 150 ready-to-use newsletter templates covering a wide range of topics, from annuals and perennials to tropical plants and gardening tips. Through our multichannel approach, your messages are visible on your website, via email, and on your social media platforms, ensuring your message is seen and heard.
Full-Service or Self-Service, with Content Flexibility
Main Benefit: Save time and easily customize your communications
Choose between our full-service option, where we handle everything, or the self-service option, giving you the freedom to manage your campaigns. In both cases, you can modify or add content at any time, ensuring each newsletter perfectly aligns with your strategy and needs.
Maximize Subscriptions with Buttons and QR Codes
Main Benefit: Grow your customer database with ease
Our Inbound-CRM platform facilitates subscription management while adhering to regulations. We install sign-up forms on your website and Facebook page, along with QR codes for in-store sign-ups, making it easier for customers to subscribe during their visit.
Conclusion: Boost Your Garden Center with Our Horticultural Newsletters
With Horticulture Marketing, optimize your communications and keep your customers engaged all year round. Take advantage of our flexibility and integrated tools to achieve your marketing goals and maximize store visits. Discover how our service can transform your communications and help you reach new heights.
01.
Writing a short article on a specific theme (you choose 41 from the 150 available)
02.
Creating an appealing one-page layout (including your logo and store information)
03.
Integrating up to three promotional products (name, picture, description and price) optional
04.
Promoting the Info-Flyer on all of your platforms: Facebook page & Newsletters, (depending on which services you subscribe to)
Info-Flyer – Promotion and statistics
Depending on the services you have subscribed to, we will promote your Info-Flyer
on your various digital platforms and provide you with relevant statistics.
The results will help you evaluate the success of your promotions.
01.
If you subscribe to our Facebook post creation
and management service, we will promote your short version flyer on your Facebook page. Every month we will provide you with Facebook statistics like the number of clicks, shares, likes, etc.
02.
If you subscribe to the newsletter program service, we will attach the one-page flyer in PDF version to the newsletter and email it to your subscriber list. Statistics such as open rates and click-through rates will be available through your INbound-CRM account.
03.
CRM is the abbreviation for Customer Relationship Management. Our CRM software solution is where you can find all the information about your subscribers (actual and potential customers), statistics about your newsletter subscription activities and statistics about the open and click rates of your newsletter.
04.
If you subscribe to the Website Carrousel service, we will set up a carousel visual linked to the theme of the flyer you have chosen and your promotional products. The statistics will be available through your Google Analytics account and provided in your monthly report.
